Little Mermaid


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Bakery brand from Japan that bakes fresh on-site, with a history of over 50 years

The Little Mermaid originated in Hiroshima, Japan, in 1972 and has over 50 years of baking experience.

With more than 260 branches in Japan and six stores located at city'super in Harbour City, Times Square, New Town Plaza, IFC, Airside, and Southside in Hong Kong.

All the bread dough at Little Mermaid Hong Kong is directly imported from Japan, ensuring authentic Japanese baking. We strive to make fresh, high-quality, stable, and delicious bread based on the reliable and safe Japanese high standard.

Monthly Promotion -
Little Mermaid Day (Every 15th of the month)

Customers who spend net amount of $100 or above on bread and cake products at Little Mermaid will receive a complimentary Little Mermaid Limited Edition Gift.

Oct: Little Mermaid Limited Edition Fondue Tool Set


Onigiri Croissant Series:

Experience the latest snack trend with the Onigiri Croissant series, featuring creative and kawaii presentation that will delight your senses.

Onigiri Croissant (Savory)

Onigiri Croissant (Savory)

• Black Truffle with Mashed Potato Onigiri Croissant
Indulge in the exquisite flavors of the Black Truffle with Mashed Potato Onigiri Croissant, where the rich and earthy aroma of Italian Black Truffle perfectly complements the buttery and flaky croissant.

• Quadruple Cheese Onigiri Croissant
For cheese enthusiasts, the Quadruple Cheese Onigiri Croissant is a must-try. Enjoy the harmonious blend of four different cheeses, creating a cheesy paradise within the layers of the croissant.

Onigiri Croissant (Mochi)

Onigiri Croissant (Mochi)

• Mochi Strawberry Custard Onigiri Croissant
Treat yourself to the delightful combination of textures with the Mochi Strawberry Custard Onigiri Croissant. Experience the chewy and soft Taiwanese Mochi paired with the luscious sweetness of strawberry custard, all enveloped in a croissant shell.

• Mochi NUTELLA Hazelnut Spread with Cocoa Onigiri Croissant
For a decadent twist, try the Mochi NUTELLA Hazelnut Spread with Cocoa Onigiri Croissant. Savor the irresistible fusion of Taiwanese chewy Mochi and the rich, chocolatey goodness of NUTELLA Hazelnut Spread, creating a snack that is both indulgent and satisfying.

Sake Fair

Onigiri Croissant (Crossover with sweet House Cha Cha)

• Kyoto Uji Matcha Custard Onigiri Croissant
Embark on a culinary journey with the Onigiri Croissant collaboration with sweets house Cha Cha. The Kyoto Uji Matcha Custard Onigiri Croissant features the distinct and vibrant flavors of sweets house Cha Cha's Kyoto Uji Matcha, harmonizing with the croissant to create a delightful matcha-infused treat.

• Custard Onigiri Croissant
Indulge in the pure bliss of the Custard Onigiri Croissant, where the creamy and velvety custard filling complements the flaky layers of the croissant, resulting in a delectable snack that is perfect for any time of the day.

Mochi Danish Bar:

• Mochi NUTELLA Hazelnut Spread with Cocoa Danish Bar

• Mochi Uji Matcha Custard Danish Bar exclusive for SOUTHSIDE

Experience a unique twist on the classic Danish pastry with the Mochi Danish Bar series. Made with dough imported from Japan, these Danish bars offer a delightful combination of chewy and soft texture from the Mochi, paired with tantalizing flavors.

Delight your taste buds with the Mochi NUTELLA Hazelnut Spread with Cocoa Danish Bar, where the creamy and nutty NUTELLA Hazelnut Spread complements the cocoa-infused Danish pastry, creating a heavenly treat for chocolate lovers.

Exclusive to the Southside, the Mochi Uji Matcha Custard Danish Bar combines the authentic flavors of Uji Matcha Custard with the delightful chewiness of Mochi, providing a unique and satisfying snacking Experience For Matcha enthusiasts.

Daily Bread

A great breakfast selection to start your day.

Hokkaiddo Milk Bread

Hokkaiddo Milk Bread
• Indulge in the slightly sweet and melt-in-your-mouth white bread made with Hokkaido milk.
• Made using concentrated milk from Hokkaido.
• It is the No.1 best-selling bread at Little Mermaid Hong Kong.

Rice Flour Bread

Rice Flour Bread
• Enjoy the white bread made with Japanese rice flour.
• The bread is made using 27% rice flour and 73% wheat flour.

Stone Baked Raisin Bread

Stone Baked Raisin Bread
• Experience the delightful combination of rye flour, sourdough, and raisins from California.

Stone Baked Series

The stone baked bread is golden and crispy on the outside, while the crumb inside is moist and bouncy.

"Enjoy the delightful combination of the golden-brown crust and the moist, bouncy crumb, creating a unique experience like never before."

• Stone Baked Brown Rice Bread

• Stone Baked Whole Rye Grain bread

• Stone Baked Grain Bread with Raisin & Walnut

• Stone Baked Flaxseed Grain Bread

Japanese Style Bun

Experience the incredibly soft and fluffy texture of our Japanese Style Bun.

Onigiri Croissant (Savory)

Honey Milk Cream Snail Bun
Enjoy the delightful combination of milk-flavored cream rolled into the dough infused with honey and Japanese egg yolk.

Blueberry Danish

Blueberry Danish
Indulge in the perfect balance of sour and sweet flavors with our Blueberry Danish, featuring blueberries and Hokkaido custard cream.

Dairy & Egg Free Selection and directly imported from Japan

• Sweet Roll (Dairy & Egg Free)
Crafted using Japanese Sanonto brown sugar, a unique sugar with a delicate sweetness and distinct aroma.

• Sweet Corn Bun (Dairy and Egg Free)
Filled with sweet corn paste and kernels, this product offers a refreshing and naturally sweet taste.

• Red Bean Bun (Dairy and Egg Free)
Using Hokkaido red beans, this bun showcases a delicate texture and wonderfully earthy flavors.

About Little Mermaid