Little Mermaid
Bakery brand from Japan that bakes fresh on-site, with a history of over 50 years
The Little Mermaid originated in Hiroshima, Japan, in 1972 and has over 50 years of baking experience.
With more than 260 branches in Japan and six stores located at city'super in Harbour City, Times Square, New Town Plaza, IFC, Airside, and Southside in Hong Kong.
All the bread dough at Little Mermaid Hong Kong is directly imported from Japan, ensuring authentic Japanese baking. We strive to make fresh, high-quality, stable, and delicious bread based on the reliable and safe Japanese high standard.
【Mango Season Is Here: Little Mermaid Tropical Mango Series】
It’s that time of year again when mangoes are in full bloom. Little Mermaid has prepared four mango handcrafted bakes, celebrating the “queen of fruit” with a variety of textures, shapes, and flavours.
From crisp Danish pastry to chewy mochi and creamy fillings, every bite feels warm like glorious sunshine.
Fresh Mango Custard Cream Danish
Golden Danish pastry with layers of crisp, buttery goodness—each bite releases a rich, fragrant aroma. Filled with smooth vanilla custard and cream, and topped with bright, juicy fresh mango slices.
Fresh Mango Cream Cheese Croissant
An unexpectedly delightful crisp outer layer with a smooth filling of cream cheese and fresh mango, finished with a dusting of sugar frost for decoration.
Lava Cube Bread – Fresh Mango Custard Mochi
Soft Hokkaido milk bread with a center packed with springy mochi and a burst of fresh mango custard cream. Enjoy it by scooping with a spoon or just bite in happily—either way, it’s pure fun.
Fresh Mango Coconut Milk Bun
Fluffy golden bread loaded with sweet, fragrant fresh mango. Finished with a generous pour of rich coconut milk, and crowned with baked coconut shreds—an absolute perfect pairing.
30th Anniversary Luxury Debut: The Brand-New Japanese Yamagata A5 Wagyu Bakery Series
To celebrate the 30th Anniversary of city'super, Little Mermaid has flown in one of Japan's most precious, master-grade ingredients straight to our own bakery counter and the brand is proud to present the limited-time "Japanese Yamagata A5 Wagyu Bakery Series"!
Yamagata Wagyu is world-renowned for its perfect marbling, rich aroma, and melt-in-your-mouth texture. Visit Little Mermaid to taste this artfully crafted, ultimate luxury gourmet experience!
Japanese Yamagata A5 Grade Wagyu Beef Bun
A pillowy-soft, fluffy sweet bun stuffed with a rich, savoury, and incredibly
juicy A5 Wagyu filling. An everyday comfort food elevated.
Japanese Yamagata A5 Grade Wagyu Beef Danish
A crispy, buttery, multi-layered pastry perfection that beautifully complements the melt-in-your-mouth richness of Yamagata beef.
Japanese Yamagata A5 Grade Wagyu Beef Croissant
Golden, airy, and shatteringly crisp on the outside, and bursting with luxurious Wagyu goodness on the inside.
Hokkaido Milk Bread Lava Cube Bread Series
Soft, fluffy bread filled with oozy fillings and chewy mochi, making every bite irresistible! Visit your nearest physical store to taste all four tempting flavours at once!
Peanut Butter Condensed Milk Mochi
Rich, nutty peanut butter with sweet, condensed milk and bouncy mochi – the ultimate combo for peanut lovers!
Dubai-Style Chocolate Custard Mochi
Luxuriously rich chocolate with smooth custard and chewy mochi – every bite tastes like a premium dessert!
Earl Grey Custard Mochi
Elegant Earl Grey aroma blended with silky custard and soft mochi – perfect for tea lovers!
Matcha Custard Red Bean Mochi
Fragrant matcha with creamy custard, sweet Tokachi red bean and chewy mochi – layered, satisfying and seriously addictive!
Family Packed Mini Rolls Series
Good things come in small packages… Busy mornings? After-school cravings? Dinner side-dish dilemmas? We’ve got the whole family covered! Introducing our Family Packed Mini Rolls Series—the ultimate crowd-pleasers made to bring everyone to the table. They’re perfectly portioned for quick breakfasts, school lunchboxes, or elevating family dinner nights.
Mini Brioche (4pcs):
Rich, golden, and cloud-soft with a subtle touch of sweetness. A massive hit for afternoon snacks or mini ham-and-cheese sliders!
Mini Butter Roll (4pcs):
The ultimate everyday comfort. Light, fluffy, and best enjoyed split open with a smear of jam or an extra pat of butter.
Stone Baked Mini Dinner Roll (4pcs):
Bring the artisan bakery home. Crispy on the outside, light and chewy on the inside—the perfect match for warm soups and pasta nights.
Danish Bar Mochi Series
Indulge in our three unique Danish Bar! Experience a delightful blend of rich hazelnut and mochi flavors; enjoy soft mochi enveloping luscious pistachio for a surprising treat; or savor the original taste of mochi. Each bite is an irresistible delight.
NUTELLA Hazelnut Spread with Cocoa Mochi Danish Bar
The perfect harmony of creamy Nutella hazelnut spread and sweet. Each bite of this Danish bar offers a rich, velvety texture with a delightful balance of nutty and mochi flavours. A heavenly treat for hazelnut and Mochi lovers!
Pistachio Custard Mochi Danish Bar
Experience a surprising twist with our Pistachio Custard Mochi Danish Bar! Soft, chewy mochi wraps around a luscious pistachio filling, creating a delightful contrast of textures. Sweet, gooey, and irresistibly satisfying—a must-try for mochi and pistachio enthusiasts.
Mochi Danish Bar
Savor the original taste of mochi in every bite. Creating a melt-in-your-mouth experience that’s simply irresistible.
Daily Bread
A great breakfast selection to start your day.
Hokkaiddo Milk Bread
• Indulge in the slightly sweet and melt-in-your-mouth white bread made with Hokkaido milk.
• Made using concentrated milk from Hokkaido.
• It is the No.1 best-selling bread at Little Mermaid Hong Kong.
Rice Flour Bread
• Enjoy the white bread made with Japanese rice flour.
• The bread is made using 27% rice flour and 73% wheat flour.
Stone Baked Raisin Bread
• Experience the delightful combination of rye flour, sourdough, and raisins from California.
Stone Baked Series
The stone baked bread is golden and crispy on the outside, while the crumb inside is moist and bouncy.
"Enjoy the delightful combination of the golden-brown crust and the moist, bouncy crumb, creating a unique experience like never before."
• Stone Baked Brown Rice Bread
• Stone Baked Whole Rye Grain bread
• Stone Baked Grain Bread with Raisin & Walnut
• Stone Baked Flaxseed Grain Bread
Japanese Style Bun
Experience the incredibly soft and fluffy texture of our Japanese Style Bun.
Honey Milk Cream Snail Bun
Enjoy the delightful combination of milk-flavored cream rolled into the dough infused with honey and Japanese egg yolk.
Blueberry Danish
Indulge in the perfect balance of sour and sweet flavors with our Blueberry Danish, featuring blueberries and Hokkaido custard cream.
Dairy & Egg Free Selection and directly imported from Japan
• Sweet Roll (Dairy & Egg Free)
Crafted using Japanese Sanonto brown sugar, a unique sugar with a delicate sweetness and distinct aroma.
• Sweet Corn Bun (Dairy and Egg Free)
Filled with sweet corn paste and kernels, this product offers a refreshing and naturally sweet taste.
• Red Bean Bun (Dairy and Egg Free)
Using Hokkaido red beans, this bun showcases a delicate texture and wonderfully earthy flavors.
About Little Mermaid