THE SOUTHSIDE Opening
Our First Neighbourhood Store @ THE SOUTHSIDE
The brand-new city’super neighbourhood store has had its grand opening at THE SOUTHSIDE mall near Wong Chuk Hang MTR station, and is comprehensively integrating itself into every detail of life in the Southern District. It blends seamlessly with the community, enabling you to effortlessly enjoy high-quality global and healthy cuisine and attentive service every day.
Neighbourhood prices on over 1,000 grocery items
Lunch and dinner delivery service
3-hour delivery within Southern District
Product subscription service
Family and kids’ educational activities
Opening Privileges
Enjoy HK$80 discount offer with single net purchases of HK$500 or above at city’super THE SOUTHSIDE store*.
Existing super e member eCoupon
Existing member sign-up deadline: 19 (Wed) Jun 2024
Validity: 21 (Fri) Jun – 4 (Thu) Jul 2024
Issuance date: 20 (Thur) Jun 2024
Good for Kids
city’super Japan Direct-from-farm Seasonal Fruit
Having our own purchasing department in Japan allows our representatives to directly negotiate with local orchards and farms, and select the best produce. Several shipments are air-freighted from Japan to Hong Kong every week, ensuring efficient logistics and delivering high-quality Japanese agricultural products and fresh seasonal fruit to customers.
During the store’s opening period, special highlights include the Higo green melon, Kodama watermelon and mikan.
Smileat Healthy Fruit Snacks
Smileat, hailing from Spain, aims to prioritise well-being, producing a range of organic snacks suitable for babies and young children, through their commitment to:
• 100% organic food
• Sustainable packaging
• Placing a strong emphasis on nutrition
• Avoiding the presence of chemicals, fertilisers, hormones and residues
Daylesford Organic Series
Daylesford, a UK organic farm with over 40 years of history, raises animals in a chemical-free, hormone-free, artificial growth promoter-free environment, ensuring 100% organic products.
This is the Hong Kong launch of the award-winning blue-shelled eggs from rare Gloucestershire chickens, which are rich in vitamins B12 and D. Additionally, we introduce Daylesford’s yogurts, which come in enticing flavours like strawberry and rhubarb, and blueberry: perfect for health-conscious customers.
Shake Noodles
FusionDeli introduces the brand new healthy Shake Noodles.
They come with two sauce options:
• Shredded Chicken with Sesame Sauce
• Mentaiko Nagaimo Yam Sauce
This convenient and playful dish makes a perfect refreshing summer meal. Both adults and children are sure to love it.
Ready to Eat
Onigiri Croissants
Japanese bread brand Little Mermaid has specially designed a new item for the new store: Onigiri Croissant. It combines the buttery and flaky outer layer of a croissant with the cute shape and flavourful filling of a Japanese Onigiri. Six delicious flavours are available:
• Black Truffle with Mashed Potato
• Quadruple Cheese
• Mochi Strawberry Custard
• Mochi Nutella Hazelnut Spread with Cocoa
• Collaboration with sweets house Cha Cha – Kyoto Uji Matcha Custard
• Collaboration with sweets house Cha Cha –Custard
Low-sodium Cheese
Cheese lovers can also enjoy low-sodium options at the new store. It offers a range of low-sodium and healthy cheeses, including mascarpone and ricotta cheeses from the historic Italian cheese brand Galbani, which has over 130 years of history. Another popular cheese option is gouda from the Dutch brand Allegra, which pairs well with fruit, crackers and bread, and is also a great choice for wine pairing and snacking.
Noriben
The two seaweed bento boxes are themed around ingredients from the sea and the mountains:
• Grilled Miso Salmon Nori Bento
• Grilled Chicken Sumiso Yaki Nori Bento
The bento rice covered with a large sheet of seaweed. It is layered with various ingredients, including fried Japanese crab stick, grilled tamago, simmered Japanese vegetables and Japanese pickles.
RF1 Salad
Japanese brand RF1, known for its healthy and creative salads, has specially crafted a new dish for the new store: Roasted US Beef with Wasabi Potato Salad. It combines delicious flavours, nutrition and elegance in one.
First Launch
Hong Kong Aquaculture
Hong Kong Aquaculture, led by Mr. Alex Lam, practises sustainable farming methods in Yung Shue O, Sai Kung. It uses chemical-free, non-GMO artificial techniques to raise marine fish. Its latest products:
• Fish Oil made from local sea bass
• Cooking Oil – Chicken
• Cooking Oil – Lard
Chef Keung x Casale
Chef Li Wai Keung collaborates with the renowned Italian ham brand Casale. The Parma ham, aged for 16-18 months, carries a unique flavour and saltiness from the drying process. Chef Keung skilfully transforms it into rich and creamy sauces, including:
• ParmaHam Chilli Sauce
• ParmaHam H&S Sauce
• Parma Ham XO Sauce
Seijo Ishii Series
Seijo Ishii is making its debut in Hong Kong at city’super neighbourhood store. The brand offers a wide range of self-produced food and products in Japan, including various dry goods, soy sauce, coffee and tea beverages, and snacks. Here are some special recommendations from its comprehensive selection:
• Dried Sardines
• Seijyoishi Peanut Snack
• Cheese Butter Soy Scallops
Brand new Mon cher Items
Brand new Mon cher items will arrive for the first time at city’super neighbourhood THE SOUTHSIDE store from 21 Jun to 8 Jul, including:
• Earl Grey Naked Cake
Earl grey cream and sponge cake filled with brown sugar mochi. Features special hazelnut crisps for a flavour and texture constrast.
New Daifuku Collection
• Mango Yoghurt Daifuku
• Earl Grey Daifuku
• Strawberry Daifuku
Scrumptious Indulgence
Keishindo Rice Crackers
Keishindo, established in 1866 in Aichi Prefecture, is renowned for its shrimp rice crackers. It uses four distinct methods – whole-roasting, three-dimensional whole-roasting, live-roasting and searing – to preserve the intricate appearance of the shrimp while creating visually appealing, mouthwatering crackers.
Fukusaya Castella Cake
Renowned Nagasaki castella cake shop Fukusaya has a history of 400 years, and follows a consistent process for each cake. From cracking the eggs to mixing, pouring into moulds and baking, every step is meticulously carried out by skilled craftsmen. Notably, no mixers or preservatives are used in the process. The craftsmanship of the artisans is clearly evident in the exquisite texture and quality of the cakes.
Zarame Cotton Candy
Zarame, a speciality candy floss store from Kyoto’s Arashiyama district, crafts flavourful candy floss using premium Japanese ingredients like Tamba soybean powder and Kyoto green tea. With its meticulously designed packaging reflecting classical aesthetics, Zarame has quickly become a renowned souvenir choice.
Kiminomama Baumkuchen
Kiminomama is created by the Yataro team from Shizuoka Prefecture,with a history of 90 years. When it was introduced in Japan,it sparked a trend for ring cakes. The Kiminomama Ring Cake is a moistened soft texture "Sittori Huwahuwa". But also uses more eggs than usual, and mirin is used as a secret ingredient, resulting in a fluffy baumkuchen filled with eggs, like Japanese mother's egg omelet.
Top Picks
Eda Livestock — Miyasaki Wagyu
Eda-chiku, with over 80 years of history in Miyazaki, produces prized additive-free wagyu beef. It prioritises organic methods and has partnered with Toyota Technical Development Corporation to develop AI management technology. This approach optimises cattle growth and minimises feed waste while ensuring high-quality cattle without additives, hormones or antibiotics.
Yamaguchi Yamagata Gyu
To celebrate the new store’s grand opening, city’super is collaborating with Yamaguchi, a trusted farm partner, to raise an Otome Ushi cattle for 35 months, compared to the usual 24-28 months. This extended period yields exceptionally tender and flavourful meat. Available exclusively at city’super neighbourhood stores, in limited quantities.
city’super Own Brand Wine
city’super has partnered with Aegerter, Champagne Henri Billiot and Champagne Marc Hebrart to present a selection of wines that allow customers to savour high-quality Grand Cru and Premier Cru Champagnes at affordable prices, so more people can enjoy a delightful drinking experience.
Dassai Blue Type 23 Junmai Daiginjo
Dassai Blue Type 23 Junmai Daiginjo makes its debut at city’super neighbourhood in Hong Kong. This sake is produced by a newly established brewery in New York, the renowned sake brewery’s first international venture. It is made using Yamada Nishiki rice grown in the United States and local water. Under the brand “Dassai Blue”, it symbolises surpassing expectations and aims to create a sake of higher quality than even in Japan. This represents a significant milestone in the world of sake.
Meal Deal
To provide the fresh produce and ingredients for the residents’ preparation of their common home meals with everyday convenience, our procurement team has thoughtfully created a series of superb, value-for-money “Meal Deal”.
Our customers can pay a modest rate of HK$138 or above to select the “3-dish-1-soup” combo offering “healthy Chinese soup”, “daily fresh Chinese vegetables” and “premium meats / fish”. These Meal Deal Combos enable home cooking with ease, and city'super neighbourhood is where the community fulfills their daily needs in one easy go.
Weekend Opening Families’ & Kids’ Activities
Prepare yourself for an exhilarating couple of days as we kick off our opening-weekend activities.
Chef Polar Meet & Greet
21 Jun: 11am-2:30pm
From 22 Jun to 23 Jun: 2pm – 5:30pm
(4 sessions in total, 30 minutes per session）
city’super’s Brand ambassador Chef Polar will be making an appearance to meet everyone! You are invited to visit the new store, take photos together, and share in the joyful moments.
Magic Show
From 27 Jul to 28 Jul and 7 Sep to 8 Sep
Time: 2pm-2:30pm, 3pm-3:30pm
Witness the mesmerizing magic tricks and experience an unforgettable magic performance at city’super neighbourhood!
Weekend Demonstrations
Get ready to be inspired and amazed as we present weekend demonstration and food tasting sessions, where master artisans showcase their skills and craftsmanship.
Les Frères Marchand Cheese
Tasting & Appreciation by French Cheese Craftsman
Les Frères Marchand has over a century of expertise in maturing cheeses to perfection. Through insightful demonstrations of their craftsmanship, you will have the opportunity to fully appreciate the art of cheese-making.
21 Jun: 15:00 – 18:00
FusionDeli Roast Chicken Tasting
city'super's head chef, Mr Chan will perform live roasted chicken carving techniques on-site, allowing you to taste the delicious flavour of roasted chicken right there. During the event, with any purchase of roasted chicken receive a 50% off discount.*
21 Jun – 22 Jun: 13:00 - 14:00 / 17:00 - 19:00
Juan Pedro Ibérico Bellota Ham Hand Slicing Demonstration
A master from Spain’s Juan Pedro Domecq will demonstrate his expert hand-carving skills, allowing you to witness the mastery of his craft.
21 Jun – 22 Jun: 12:00 – 18:00
Eda Livestock — Miyasaki Wagyu Tasting
The president of Eda Livestock, Mr Tomoki Ebata, will personally explain the unique aspects of Miyazaki all-natural Wagyu, and you will have the opportunity to discover how delicious it is for yourself.
21 Jun – 23 Jun: 12:30 / 15:00 / 17:00
(Total 3 sections, 30 mins per section)
Food Tastings
Famous 8th-generation Traditional Kyoto Rice Wholesaler – Gihey Rice Tasting
Experience the exceptional qualities of Kyoto’s renowned rice wholesaler. Learn how the store cultivates master rice blenders who skilfully combine different types of rice to create the perfect white rice blend for every cooking method. Join us now to unravel the nuances of various rice varieties and their distinctive applications in different culinary creations.
21 Jun – 23 Jun: 12:00 – 20:00
Japanese Direct-from-farm Seasonal Fruit Tasting
Indulge in the pride of city’super – locally grown fruit that is directly sourced from Japanese farms to ensure freshness and high quality.
21 Jun – 28 Jun: 12:00 – 14:00 / 17:00 – 19:00
Opening Privileges
21 Jun - 4 Jul
city‘super brand items
Make any purchase of regular-priced city’super brand items (excluding fresh food) to enjoy 10% discount.*
21 Jun - 4 Jul
city’super Hakataya items
Make any purchase of regular-priced Hakataya items to enjoy 10% discount.*
21 Jun – 23 Jun
ROYCE’
With any single net purchase of HK$280 or above at the city’super neighourhood ROYCE’ counter, receive a box of 40th-anniversary Pure Chocolate Sweet & Milk (40pcs).*
The first 15 customers each day will also receive a ROYCE’ notebook.*
21 Jun - 5 Jul
Chef Polar – Chef Version
To celebrate the grand opening, we introduce the limited-edition Chef Polar – Chef Version, exclusively available at the new store. With any single net purchase of HK$600 or above at city’super neighbourhood store, redeem a city’super Chef Polar – the Chef Version at HK$228 (original price HK$398).*
21 Jun - 4 Jul
Anya Hindmarch
With any single net purchase of HK$1,000 or above at city’super neighbourhood store, receive an Anya Hindmarch x city’super green Universal Bag (original price HK$130).*
21 Jun - 4 Jul
LabMa
LabMa’s Signature Duck Egg Rolls are expertly crafted, with a rich salted egg yolk flavour and a crispy, honeycomb-like texture. With any single net purchase of HK$300 or above at city’super neighbourhood store, receive free Duck Egg Rolls (6pcs).*
21 Jun - 4 Jul
Dassai Blue Type 23 Junmai Daiginjo
With any single net purchase of HK$600 or above at city’super neighbourhood store, enjoy 10% off purchases of Dassai Blue Type 23 Junmai Daiginjo (original price HK$880).*
22 – 23 Jun, 29 – 30 Jun
Free Fellow Drink
Renowned coffee brand Fellow offers you a free drink with single net purchases of HK$300 or above at city’super neighbourhood store.*
21 Jun – 5 Jul
Tincarbell Tote Bag
Purchase any 2 packs of Tincarbell items at city’super neighbourhood store receive a tote bag. Limited quota, while stocks last.*
21 Jun – 5 Jul
Socio Magnetic
Purchase any 2 packs of Socio chips at city’super neighbourhood store to receive a magnetic. Limited quota, while stocks last.*
21 Jun - 7 Jul
Mon cher
Mon cher’s famous “Dojima Rolls” feature a creamy filling made from Hokkaido milk, delivering a delicate texture and a rich egg flavour. Enjoy 15% off all items at the city’super neighourhood Mon cher counter.*
*Follow Mon cher Facebook or Instagram account to enjoy privileges; terms and conditions apply.
21 – 27 Jun
PIN Buy 3 Get 1 Free Offer
Enjoy buy-3-get-1-free on all items at the city’super neighourhood PIN counter.*
21 – 30 Jun
Asok Thai Cake Petit Durian Mochi Cake
Enjoy a special price of HK$53 for Petit Durian Mochi Cake at the city’super neighourhood Asok Thai Cake counter (original price: HK$88).*
20 Jun - 23 Jun, 29 Jun - 30 Jun
Little Mermaid
With any single net purchase of $100 or above on any French bread at Little Mermaid, receive a limited-edition fondue set. Limited quota, while stocks last.*
24 Jun - 28 Jun
Little Mermaid any single net purchase of $95 or above at Little Mermaid, receive a tote bag. Limited quota, while stocks last.*
21 Jun - 20 Jul
Wine & Sake Combo
Enjoy 20% off purchases of city’super Fresh Start Junmai Daiginjo and city’super Aegerter Macon Villages 2022.
FushionDeli Create Your Own Bento
The choose-your-own lunchbox has always been a blessing for busy office workers. The new store has introduced more varieties, including 12 delicious Chinese and Western dishes, as well as six vegetarian options.
Starting from today, make any purchase of “Create Your Own Bento” from FusionDeli at city’super neighbourhood store from Monday to Friday to receive a complimentary bowl of Hakataya Tofu Custard.*
FushionDeli Roast Chicken
Starting from today, make any purchase of Roast Chicken from FusionDeli at city’super neighbourhood store from Saturday to Sunday to receive 300g roast vegetables.*
LOG-ON
With the concept of “Have fun, be inspired!”, it features trendy products, providing customers with a high quality of life.
sweets house Cha Cha
Soft Cream will be available in late July. Using premium matcha from Kyoto Uji and high-quality Hokkaido milk, we create a rich, smooth soft cream that leaves a lasting impression.
Terms and Conditions
- This offer is only applicable from 21 (Fri) Jun – 4 (Thu) Jul 2024.
- The deadline for registration for existing super e members is 19 (Wed) June 2024. Anyone registering after 19 (Wed) June 2024 will be considered as a new member, and will not be entitled to receive this HK$80 eCoupon.
- The HK$80 eCoupon will be credited to the eligible member’s app account on 20 (Thur) June 2024. Exisiting members can enjoy the offer from 21 (Fri) June – 4 (Thur) July 2024. Please log in to the city’super HK app to check the eCoupon details and period of validity.
- This offer is only applicable at city’super neighbourhood THE SOUTHSIDE store.
- This offer is not applicable to city'super / city’super neighbourhood E-Shop.
- City Super Limited reserves the right to amend the terms and conditions without prior notice, and of final decision on all matters of dispute.
- This offer is only applicable at city’super neighbourhood THE SOUTHSIDE store.
- The registration period for new super e members is 12 (Wed) June to 6 (Sat) July 2024. Any member who registers after 6 (Sat) July 2024 will not be entitled to receive this HK$80 eCoupon.
- The HK$80 eCoupon will be credited to the eligible member’s app account on 10 (Wed) July 2024. Newly registered members can enjoy the offer from 11 (Thu) July – 11 (Sun) August 2024. Please log in to the city’super HK app to check the eCoupon details and period of validity.
- This offer is only applicable to members who have successfully registered through the registration link or the related QR code. Members who register through other methods will not receive a $80 discount.
- All cancelled transactions or shopping refunds will result in the automatic deduction of points obtained from them, including the extra loyalty points earned from specific promotions.
- This offer is not applicable to city'super / city’super neighbourhood E-Shop.
- City Super Limited reserves the right to amend the terms and conditions without prior notice, and of final decision on all matters of dispute.
- Each social media account is eligible to participate in the game once only per day. Additional stories from the same account will be discounted.
- The offer is only applicable to social media posts about the activities held on the same day.
- Participation in the Game is on a voluntary basis. Participants will be deemed to have read and agreed to be bound by these Terms and Conditions.
- city’super will be exempt from all legal liabilities and compensation caused by this activity or reward.
- city’super reserves the right to replace the original prizes with other prizes without prior notice.
- Prizes cannot be exchanged, returned or reimbursed with cash.
- city’super is not liable for any loss suffered during use of the prizes, or any disputes between the users and suppliers.
- City Super Limited reserves the right to amend the terms and conditions without prior notice, and of final decision on all matters of dispute.
1. Limited quota, while stocks last.
| Opening Offers | Limited quota (pc) |
| Exclusive limited-edition Universal Bag by Anya Hindmarch x city’super | 500 |
| sweets house Cha Cha soft cream | 300 per day |
| Little Mermaid tote bag | 400 |
| Little Mermaid limited edition fondue | 300 |
| ROYCE’ 40th anniversary Pure Chocolate "Sweet & Milk" (40pcs) | 100 per day |
| ROYCE’ note book | 45 |
| Fellow complimentary drink | Saturday: 200, Sunday: 100 |
| Asok Thai Cake: Petit Durian Mochi Cake discounted price HK$53 | 100 |
| LabMa Duck Egg Roll (6 pcs) | 400 |
| PIN buy 3 get 1 free offer | 200 |
2. The offers are only applicable to city’super neighbourhood THE SOUTHSIDE store.
3. The offers are not applicable to city'super / city’super neighbourhood E-Shop.
4. Redemption offer cannot be refunded, redeemed for cash or used as a cash equivalent, or exchanged for other products or discounts.
5. All redemptions must be made on the same day.
6. Each receipt is for one-time use only and must be presented at the time of payment upon redemption. Only one gift can be redeemed in each single transaction.
7. Photocopying, damage or alternation of the receipt will not be accepted. The receipt is non-transferable. The receipt shall be marked by City Super Limited upon redemption.
8. PIN buy 3 get 1 free offer: Maximum of 6 products can be purchased. The complimentary product must be in the same category as the paid product and the complimentary item must be redeemed immediately with the purchased item. The complimentary offer applies to the item of lower value. Limited complimentary item 200 pcs.
9. City Super Limited reserves the right to amend the terms and conditions without prior notice, and of final decision on all matters of dispute.
